Experience vibrant, long-lasting hair color with Arctic Fox Vegan and Cruelty-Free Semi-Permanent Hair Dye in Purple AF. This deep, true purple shade delivers bold, salon-quality results on a variety of hair bases, from platinum blonde to light brown, and even enhances darker hair with rich tints. Formulated in the USA, Arctic Fox hair dye is made with high-quality vegan ingredients and contains no animal by-products, ammonia, peroxide, ethyl alcohol, or PPD, making it gentle for frequent use and suitable for all hair types. The non-alkaline, conditioning formula nourishes your hair while restoring vibrancy and shine, leaving it soft and healthy-looking. Arctic Fox Purple AF is perfect for creative color mixing-blend with other shades for custom hues or use to cover faded colors effectively. The easy-to-apply cream formula comes in an 8 fl oz bottle and features a sweet scent for a pleasant coloring experience. Enjoy bold, fade-resistant color that conditions as it colors, with no harsh chemicals or heavy residues. Ideal for women, teens, and anyone seeking a cruelty-free, semi-permanent hair color solution that delivers professional results at home.