Our Mission: To empower families to nurture lifelong brain health with clean, science-backed nutrition-beginning in the First 1000 Days. Our neurologist-designed formulas use active, methylated vitamins and other clinically-studied bioactives that fuel the brains natural chemistry. These nutrients help the body make neurotransmitters - the messengers for focus, learning, memory, a sense of calm, and emotional balance. Unlike many ordinary supplements, our bioavailable forms are designed to cross the blood-brain barrier and nourish where it matters most, helping kids and adults support a sharp, steady, and resilient mind every day. Growing brains and adult brains alike thrive with the right nutrients. Research in The American Journal of Clinical Nutrition, Nutrients, and Frontiers in Neuroscience shows that methylated B-vitamins (like methylfolate, methylcobalamin, and P5P) and omega-3 DHA help enhance neurotransmitter production, protect neurons, and support attention, working memory, and healthy mood regulation - all while reducing oxidative stress. Beyond vitamins, specific brain-supporting nutrients play powerful roles too: Probiotics interact with the gut-brain axis, producing neurotransmitter precursors like serotonin and GABA, supporting a healthy stress response, digestion, and immune balance - key foundations for mood, attention, and cognitive function. Choline, essential for acetylcholine production, supports memory, learning, attention, and healthy brain development. It also helps maintain cell membranes and supports neural pathways for lifetime cognitive health. Magnesium supports GABA signaling, resilience to occasional stress, sleep, and brain plasticity - the brains ability to learn, adapt, and stay sharp. Together, these brain-active nutrients help nourish communication pathways, support mental clarity, emotional balance, and healthy focus, and reinforce long-term cognitive health for the whole family - from pregnancy through parenthood and beyond.