Our 21 WELLA colorcharm Demi-Permanent shades offer shiny-looking color with less damage,* letting you gloss, tone, refresh, or enhance hair color. With a wide palette of Blonde, Red, Violet and deep Brunette shades, we have every color needed to create the look you desire. Or simply add some gloss with our Clear shade. *vs. Permanent color..

New Wella colorcharm Demi-Permanent shades offer shiny, healthy-looking color with less damage.* Our multiuse formula can be used to blend first grays, add vibrant gloss, and enhance, refresh or tone your color. Enriched with Shea Butter, our shades are gentler on all hair textures* and free of animal derived ingredients, ammonia, gluten, parabens,..

New Wella colorcharm Demi-Permanent shades offer shiny, healthy-looking color with less damage.* Our multiuse formula can be used to blend first grays, add vibrant gloss, and enhance, refresh or tone your color. Enriched with Shea Butter, our shades are gentler on all hair textures* and free of animal derived ingredients, ammonia, gluten, parabens,..

Wella ColorCharm Liquid Permanent Hair Color with Liquifuse technology to ensure consistent, predictable results. The packaging utilizes a color-coded tonal family system, making shade selection easy! The technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gentle floral fragrance..

Product DescriptionWella ColorCharm Liquid Permanent Hair Color with Liquifuse technology to ensure consistent, predictable results. The packaging utilizes a color-coded tonal family system, making shade selection easy! The technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gent..

Wella ColorCharm Liquid Permanent Hair Color with Liquifuse technology to ensure consistent, predictable results. The packaging utilizes a color-coded tonal family system, making shade selection easy! The technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gentle floral fragrance..

New Wella colorcharm Demi-Permanent shades offer shiny, healthy-looking color with less damage.* Our multiuse formula can be used to blend first grays, add vibrant gloss, and enhance, refresh or tone your color. Enriched with Shea Butter, our shades are gentler on all hair textures* and free of animal derived ingredients, ammonia, gluten, parabens,..

Wella ColorCharm Liquid Permanent Hair Color with Liquifuse technology to ensure consistent, predictable results. The packaging utilizes a color-coded tonal family system, making shade selection easy! The technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gentle floral fragrance..

Kick major brass with the 1 Permanent Toner in the US*. Perfect for correcting and neutralizing brass after lightening, WELLA COLORCHARM Permanent Liquid Toners are quick and easy to use for at-home, salon-quality blondes. Our toners are gentle on hair allowing you to neutralize brass with up to 90% less breakage**. And with the addition of 4 new t..

Wella Color Charm Powder Lightener is controlled reliable lightening action. Protecting oil system helps to lock in moisture. Great for all on- and off-the-scalp application techniques and provides up to 7 Levels of Lift. Excellent for highlights with foils or balayage techniques, full head lightening, regrowth applications, and color correction...

Discover your best blonde with WELLA colorcharm Permanent Crme Toners. Our 8 new crme toner shades-4 icy blonde and 4 pastel blonde tones-let you neutralize brass and perfect your blonde with up to 90% less breakage.* *WELLA colorcharm lightener + permanent toner vs. lightener alone..

Discover your best blonde with WELLA colorcharm Permanent Crme Toners. Our 8 new crme toner shades-4 icy blonde and 4 pastel blonde tones-let you neutralize brass and perfect your blonde with up to 90% less breakage.* *WELLA colorcharm lightener + permanent toner vs. lightener alone..

Kick major brass with the 1 Permanent Toner in the US*. Perfect for correcting and neutralizing brass after lightening, WELLA COLORCHARM Permanent Liquid Toners are quick and easy to use for at-home, salon-quality blondes. Our toners are gentle on hair allowing you to neutralize brass with up to 90% less breakage**. And with the addition of 4 new t..

Wella ColorCharm Liquid Permanent Hair Color with Liquifuse technology to ensure consistent, predictable results. The packaging utilizes a color-coded tonal family system, making shade selection easy! The technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gentle floral fragrance..

Wella ColorCharm Liquid Permanent Hair Color with Liquifuse technology to ensure consistent, predictable results. The packaging utilizes a color-coded tonal family system, making shade selection easy! The technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gentle floral fragrance..